“Stay a while and explore with us”

e’ve collected our years-worth of experience in branding on this journal so you can access them all in one place.

e’ve collected our years-worth of experience in branding on this journal so you can access them all in one place.
You can follow branding tips, strategies and methods we implement in our client

W

projects so you too, can up level your brand holistically. To bring additional value to you, there are free downloadable resources within the posts to make your branding journey easier.

Journal

You can follow branding tips, strategies and methods we implement in our client projects so you too, can up level your brand holistically. To bring additional value to you, there are free downloadable resources within the posts to make your branding journey easier.

A well-designed and well-maintained website is the foundation of any successful business, especially those wanting to grow online. But in the digital era of competition, you cannot be too prepared to stay ahead of your competitors. Generating more traffic online and driving sales is a vital part of any business. Keeping that in mind, we […]

In today’s society, people crave an emotional connection to brands. Storytelling is a powerful way to create this type of connection. Storytelling in branding can be used as a marketing tool by helping brands connect with their audience and build customer loyalty. In the following article, we will examine how storytelling plays a role in […]

Welcome to another Branding 101 post! I hope you’re enjoying and learning as I just love sharing these tips & tricks and information with you all. The title might look a bit daunting, but the visual branding process is actually quite fun and it’s something that The Mood Lab is passionate about (well duh, it’s […]

Did you know that 89% of shoppers stay loyal to brands that share their values (Fundera Brand Loyalty Statistics, 2019)? What does this mean? People don’t just want brands to sell them something. They want to connect with them and experience something more personal. In a noisy world of marketing, being able to create a […]